After announcing an end to its 60-year stint as a weekly print publication, JET Magazine has officially gone digital with the launch of its first application. The magazine’s publisher issued a media-directed press release Tuesday (July 1).
Johnson Publishing Company (JPC), launched its new JET magazine app. The app replaces the printed edition of the magazine. The new digital magazine app will add fresh content on a weekly basis, every Friday. Readers will be entertained by 3D images, video interviews, enhanced digital maps, audio content and photography from the JPC archives. The app will be available on all tablet and mobile platforms. There will be a free introductory offer of 30 days for all subscribers. (Press Release)
Hollywood actress Keke Palmer marks the application’s first digital cover feature.
Inside the issue, the actress discusses what it was like growing up on camera, her talk show idols, and dealing with social media drama. “This is such an honor,” said Keke Palmer. “JET Magazine was always on the table in my family’s home and it’s great to be their first cover as they enter into the digital age.” (Press Release)
Instead of waiting by your mailbox like its print editions, the app will automatically update on a weekly basis.
Other featured celebrities on the app include Stacey Dash, Anthony Anderson, Trey Songz and Taraji P. Henson. Jet editors said fresh content will be added to the app every Friday, including 3D images, video interviews, digital maps and audio content. (Biz Journals)
The publication’s run dates back to the early 1950′s and is most known for covering lifestyle topics.
JET magazine served as a weekly news digest for African Americans beginning in 1951, and is often noted for its role in chronicling the early days of the Civil Rights movement. The publication is now in an all-digital format, and coverage includes current events, entertainment news, healthy living guidelines and fashion and beauty tips. Instructions for downloading the new app can be found at JETMag.com and Ebony.com. (ABC 7 Chicago)
Via Sohh
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